Advertising Board
The Advertising Board is a group of marketing and advertising professionals who meet to discuss industry news, trends, and best practices. The board m…
Advertising Campaign
An advertising campaign is a series of planned advertisement messages that share a single idea and overall goal. The goal of an advertising campaign m…
Advertising Management
Advertising management is the process of planning, executing, and monitoring advertising campaigns. It involves making decisions about which media to …
Advertising Media Selection
Advertising media selection is the process of choosing which advertising channels to use to reach a target market. The selection of advertising media …
Advertising Postcard
An advertising postcard is a physical postcard that contains marketing information about a product or service. These postcards are typically used to p…
Advertising Research
Advertising research is the process of investigating and collecting data about consumers in order to create more effective marketing campaigns. This r…
Advertising Slogan
An advertising slogan is a short, catchy phrase that is used to promote a product or company. These slogans are designed to create an emotional respon…
Affiliate Marketing
Affiliate marketing is a type of online marketing in which businesses promote and sell products and services through affiliate relationships with othe…
Affinity Marketing
Affinity marketing is a marketing strategy that focuses on marketing to groups with shared interests or characteristics. Affinity marketing can be use…
Aggressiveness Strategies
The marketing strategy of increased aggressiveness is a response to an increase in competition, or the threat thereof. It is also a means of protectin…